Trends and Opportunities in Digital Book Printing

The ever-growing popularity of tablets and e-readers has put many of you in the book publishing business in a bit of a predicament. The number of consumers looking for traditional printed books is gradually depleting, forcing even the biggest publishers to retool their strategies or else suffer the consequences. That’s not to suggest printed books are destined to go the way of the dinosaur. While the popularity of digital reading is assuredly on the rise, it still only makes up a small percentage of the market. Because of this, many of you are understandably hesitant to completely abandon print publishing, but at the same time don’t want to stock your warehouses to the ceiling with mass-produced titles. Fortunately, Canon Solutions America offers new digital printing technologies that enable you to meet the continued demand for printed books, while eliminating the risks associated with mass production.

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