Project Mapping “The Brick Trend”



“If the world was blind, how many people would you impress?”

How do you portray yourself as an individual? How does your energy make others feel? Energy. There was a quote used by Albert Einstein stating, “The Field is the sole governing agency of the particle”. Therefore the whole Universe is actually made out of energy, and what we perceive, as matter is also energy.
I wanted to create visuals that would indicate that we all have a frequency and vibration and that we are all a part of a bigger field. And since the speech is about lack of individuality, the visuals with different shapes and forms of those “fields” indicate that even though we are all one – there’s something unique about each and every one of us, and it is up to us to stay true to ourselves – to our unique energy field. This inspired me to create visuals that would show human nature and the essence of an individual by not showcasing their characteristic appearances. The idea of the piece is that our consciousness is created, maintained and kept healthy by interacting with our environment, including the people we communicate with, exchanging ideas, discussing understandings. This is the primary channel for the exercise of consciousness, one of the defining aspects of our humanity.
The mannequins, which the visuals are projected on, represent the outer shell of humans without having any character.

Shortened version
THE BRICK TREND

To be human is to discuss. Discussion itself already needs at least two opponents. Two individuals who share their thoughts based on their beliefs and understandings. Discussion can broaden your viewpoint. But how can we take other perspectives into consideration, if due to the lack of individuality – they’re all the same?

Youth nowadays is losing it’s versatility as individuals. Society’s trends have created a generation who is craving for some sort of outer perfection. People tend to judge a book by its cover and because of it we build up our confidence based on our appearances rather than our personalities. Why? Because
a) it’s a lot easier and
b) it’s more effective.
But if the world was blind, how many people would you impress?

If we could all embrace our insecurities which have led us to the point where we are seeking for approval, because we’re full of doubt and we lack self-confidence – we would all be perfectly imperfect. Because at the end of the day we all want to be able to be ourselves, our best selves and use those insecurities to get to that secure place.

Or would you rather be just another brick in the wall?

The Brick Trend
Project Mapping
Final Major Project of 2nd Year

Director, Author of the Speech, Visuals, Editing + CC: Mari Makarov
Dop: Angus Martin & Mari Makarov
Music: Robert Mist

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