If you’ve never heard of the American streetwear brand Play Cloths, the imprint is the brainchild of rappers Pusha T and No Malice of the classic hip hop duo Clipse and makes clothes for what they call “afterschool recreation” i.e. slick pieces that’ll make you look fashionable, but that you can wear while being active.
Last night, The Crosby Press rolled to a preview event for Play Cloths’ Fall ’13 line. The throwdown was hosted by Pusha himself at 632 Hudson, a beautiful, converted Italian-styled home in NYC’s West Village.
As the space filled up with a who’s who of downtown fashion luminaries, eight models came strutting down the ornate staircase decked out in a selection of Play Cloths styles. You’ll see from the gallery below, big this season are complex prints of galaxy, industrial piping, and Renaissance designs.
After the show, we got a chance to sit down with Pusha and listen to him talk about his new album, the inspiration for Play Cloths’ Fall line, what “International Dope Boy Fresh” means, as well as offer his opinion on why the upstart streetwear brand Pyrex appropriated a drug dealing term he popularized.
Pusha’s debut solo studio album My Name Is My Name is expected to drop early this fall, but if you’ve never heard him rap what I call his “Drug Dealer Picassos”, get an intro to his distinctively dope (pun intended) style with his Wrath Of Caine mixtape.
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