I teamed up with PUMA for a debut SS15 collaboration consisting of a range of Ready To Wear unisex separates and a twist on classic footwear.
My style takes inspiration from the urban music and lifestyle scene of the 80s and 90s. The first collaboration with PUMA pulls on this and takes a trip down memory lane to the dawn of New York’s B Boy culture. Paying homage to the era, key classic PUMA styles including Suedes and T7s have be reworked in fresh new materials for SS’15.
When PUMA reached out I was immediately interested in this collaboration as I grew up following the brand. As a child I was drawn toward skate boarding and alternative music and looked to PUMA for fashion trends. I’m excited to create this collection that pays homage to my childhood and New York’s underground scene.
The PUMA x Vashtie SS15 collection will be available for sale on Saturday, February 28th, 2015 in premium global retailers. For more information please visit https://www.Puma.com.
Directed by Vashtie Kola & Guy Blelloch
Designer: Vashtie Kola
Starring: Vashtie Kola & Luka Sabbat
DP: Henry Zaballos
Color: Alan Gordon
Stylist: Ian Bradley
Stylist Assistant & Production Assistant: Kaitlin Felton
Hair & Make-Up: Tai Lotson
Music: Princess Nokia “Anomaly”
Produced by 3DDistro